New Royce Chloe Mastectomy Bra

Posted on October 19, 2010 by katybrown

Royce Chloe Bra

The new Chloe mastectomy bra by Royce is being modelled here by Kelly Short, who appeared on the TV programme ‘How to Look Good Naked’.

Kelly had completely lost her confidence through breast cancer but just look at her now, looking gorgeous and feeling fabulous again.

She commented, “I was particularly excited to model the new style ‘Chloe’, which as well as being comfortable, is utterly gorgeous! The response from the TV programme has been unbelievable and I hope that my story will continue to inspire other women in a similar situation.”

The Chloe is a pretty grey marl bra with cream lace detail.
Non-wired bra with lightly padded cups in A – DD. Extra soft fabric ensures absolute comfort every day.

To order please visit: www.harwayeslingerie.com or call us on 01780 755 490.

The joys of mail order catalogue production!

Posted on December 2, 2009 by katybrown

Dimurini pocketed camisole and PJs

I ended up at the printers 3 times, once with the designer today to iron out last minute problems with the catalogue print. However, the long awaited mastectomy lingerie catalogue will be on it’s way to customers by the end of the week, so request your copy now!

The main problem was ensuring even skin tones from photos produced in different studios by the various manufacturers and ensuring the models didn’t look too yellow or pink! We got there in the end and the result is a fresh, lively approach to lingerie presentation, which I hope customers will like.

In the run-up to Christmas we are featuring the NEW Dimurini lingerie, illustrated. Why not treat yourself or a loved one to these fabulous satin and modal PJs, or the glamorous babydoll and robe? Have a look at the full range at www.harwayeslingerie.com/dimurini/.

Harwayes mastectomy catalogue

Posted on November 4, 2009 by katybrown

Finally it’s gone!! I’ve just sent my catalogue copy for the Harwayes ‘Post Surgery Bra Range’ off to the designer, now just need to work on photo positions, proof reading etc. I LOVE writing catalogue copy, its absolutely my favourite bit of the job, but it takes forever to tweak here and there to get it completely right, in a logical order and check check check prices, codes, grammar.

I hope the result is a systematic approach to product display that helps the customer to choose between options and quickly find styles that will suit them.

At last, a fashion led approach to mastectomy lingerie: bras that are comfortable and look good too, making you feel sexy and feminine again.

The catalogue is to be published November. If you would like a copy, send me an email and I’ll add you to our list.

The blogs, Facebook, twitter etc go pretty quiet for a while when I’m focussed on a catalogue project… Next up, Maternity wear, swimwear. The good news is swim skirts are in fashion again ladies, so no more baring the bits you don’t want to.